One of the greatest pleasures in life is dining out at a great restaurant. One of the most painful moments is seeing a restaurant with empty tables. Coupon sites like Groupon are a great way to fill tables and bring new customers - but it comes at a price… Here are some tips to help you use coupons in the best, most profitable way for your restaurant.
Toppings, Sides & Drinks - One of the most profitable ways to increase check size or profit per order and one of the best ways to bring people in is instead of just giving a “percentage off” discount, give a discounted or free topping, side or drink. This will encourage people to not only come in more, but to add more extras. Since usually the extras have higher profit margins, you keep from losing money. For example:
Finish on a Good Note - A nice way to increase loyalty and to get people to return is to leave them with a good feeling at the end of the meal. For example:
Second, Third, Fourth - The ever popular classic that never fails!
Buy More for Less When… - This is the go-to coupon when you don’t have a more creative idea:
Short Term Coupons/Special of the Day/Special of the Week - Our secret sauce - we let you create coupons for today, tomorrow, this week, a dish of the day, a new entree - ways to fill inform them about new things, get them to come back in and fall back in love with you
Slow Hours & Days - We all have those hours that feel like a ghost town - spice up your day and fill your tables with unique coupons
No More Waste - Get Rid of Stock - A restaurant’s worst nightmare - throwing away good stock. Don’t let this happen to you - manage your inventory with coupons
These are just a few examples of how creative coupons can make you money, maximize your stock and bring in business. You can get creative and discover the best ways for your business!
To create your first coupon for free, click Below
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