Coupons as a concept have not changed much over the years – they still entitle holders to receive something for free or at a discount – but they are no longer limited to print versions. The ways people consume information and shop have evolved, and today consumers are offered better deals via multiple channels
Digital coupons have been gaining more popularity among retailers in the past several years, raising questions about the effectiveness of traditional paper coupons for marketing purposes.
If you’re looking for your strongest way to boost your sales and get the word out about you and your brand, look no further than your customers.
Knowing what you want to get from a campaign before it launches can help you plan every other element. Settle on a goal and think about how to best work towards it.
As with any other aspect of your business, attracting new customers on social media will take planning and effort on your part, but the benefits are limitless. Once you’ve built a profile for your business on the platform(s) of your choice, follow these tips to connect with audiences and win over more customers.