Does Digital Coupon Marketing Make Sense?

Coupons as a concept have not changed much over the years – they still entitle holders to receive something for free or at a discount – but they are no longer limited to print versions. The ways people consume information and shop have evolved, and today consumers are offered better deals via multiple channels

What Makes A Good Coupon Campaign?

Knowing what you want to get from a campaign before it launches can help you plan every other element. Settle on a goal and think about how to best work towards it.

Using Social Media To Reach New Customers

As with any other aspect of your business, attracting new customers on social media will take planning and effort on your part, but the benefits are limitless. Once you’ve built a profile for your business on the platform(s) of your choice, follow these tips to connect with audiences and win over more customers.