Building a strong coupon campaign requires you to think about things from your customers’ perspective. At their core, coupons are a means to get customers through the door and shopping with you.
The mobile shift is well underway, but it’s not being led by marketers or advertisers — instead, consumers are leading the charge and their preferences are loud and clear: give us more offers and loyalty cards to save in our mobile wallet apps.
If you’re looking for your strongest way to boost your sales and get the word out about you and your brand, look no further than your customers.
If you understand your target market and have clear objectives, digital coupon marketing will no doubt boost your sales and revenue in just a short time. Remember to always use social media, and your digital coupon marketing will be a success.
Knowing what you want to get from a campaign before it launches can help you plan every other element. Settle on a goal and think about how to best work towards it.
You’ve run a coupon campaign and now you’re wondering: How successful was it? Check out this post for some ways to gauge how well it did.
Shopping has become a more digital experience. Even when shoppers visit brick-and-mortar stores an increasing number of customers still make use of digital coupons when retailers make them available. If you’re already making use of custom coupons yourself, it only makes sense to incorporate them into a digital campaign.
Got a local business? Then, combined with a comprehensive marketing strategy, online coupons might just be one of the most effective sales tactics you use.
When you use Octopon to design your coupons, you need to be conscious of what these other factors are, how they impact a customer, and what you can do to use them to your advantage.
While you may be concerned about lowering your price as a competitive strategy, this is only a temporary cut to what you are charging. This strategy is one that has been proven to assist with raising impulse buying and helping to close the deals with the customers that have items already in their cart. Many have their fingers hovering over the “buy now” button.